Science

Decision guidance takes the guesswork out of profit.

  • What-If you could click a button and determine the future sales impact of a pricing decision you’re about to make?
  • What-If after setting margin and market share goals, you could generate optimized price recommendations to help you meet them—then change your goals and regenerate those prices?
  • What-If as you were making a deal, you had at your fingertips recommendations on the best prices, terms, and conditions for that particular customer?
  • Segmentation
  • Forecasting
  • Optimization
  • Deal Guidance

PROS helps you identify the most financially rewarding way to define your product, customer, and transaction segments.

PROS scientific segmentation determines which attributes of your product, customer, or transaction profiles wield the most leverage on your business performance metrics. Segmentation provides the foundation for a wide variety of pricing optimization techniques, which means it's the biggest lever for boosting your margin.

PROS lets you model the impact of pricing strategies before you commit to them.

Truly understanding the P&L impact a pricing decision will have on future margins requires an ability to predict future sale volumes, making forecasting an essential part of the planning cycle. PROS Scientific Analytics™ uses proprietary forecasting algorithms to help you predict future demand patterns based on external market factors and historical data.


PROS price optimization provides pricing recommendations that guide you to your specific business goals.

By mining various databases and predicting future behavior, science-based pricing optimization outputs prices that maximize the corporate objectives you choose, whether they are revenue, margin, and/or market goals. 

PROS lets you maximize your profitability by providing your sales force with at-a-glance deal guidance.

B2B negotiations require having information at your fingertips. PROS Deal, Quote, and Contract Guidance puts it there, allowing you to instantly see the recommended pricing for a particular deal.  You can start negotiations at a price optimized for a specific segment. You can auto-populate line items with optimized prices. You can even see recommendations for product complements and improve your customer’s satisfaction while adding more revenue to your deal.