Houston, Texas – January 12, 2004 —PROS Revenue Management, a world leader in pricing and revenue optimization science and software, and the pioneer and dominant provider of revenue management to the travel & transportation industries, is honored to add Finnair to its growing customer list with its license of the PROS 5 Revenue Management System.

“PROS 5 will replace our existing revenue management system in spring 2004. Finnair made the decision in favor of PROS after an extensive evaluation of the available tools in the marketplace, and the PROS 5 System fulfills all the very high standards and requirements established by Finnair,” states Sakari Romu, assistant vice president marketing division at Finnair.

PROS 5 is a state-of-the-art system enabling airlines to statistically forecast demand for their flights. Using historical booking data and actual boarding statistics, as well as current booking activity for future departures, the highly advanced forecasting and optimization engines produce fare mix and seat allocations that maximize revenues for every flight. Leading the industry, PROS has licensed over ninety PROS 5 Systems. There have been more installations of PROS 5 than any other revenue management system in the world.

“We look forward to a successful and long-term partnership with Finnair, a carrier that is recognized as an IT leader in the industry,” says Benson Yuen, president of PROS travel and transportation group. “We attribute much of our success to the strong partnerships that we form with each of our customers, and we look forward to helping Finnair achieve its revenue management goals now and into the future.”

About Finnair

Finnair was established in 1923 and is one of the world's oldest operating airlines, celebrating its 80 years in 2003.  Finnair's route network covers about 40 international destinations, with seven long-haul destinations in Asia. The Finnair fleet comprises 59 aircraft. During the calendar year 2002, Finnair carried more than 7 million passengers. Finnair is a member of the oneworld alliance.

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PROS Corporate Communications

email: info@prospricing

phone: 713.335.5151 / fax: 713.335.8144