Ron Woestemeyer, Executive Vice President, Director

Ron Woestemeyer was a co-founder of PROS in 1985. PROS was established as a software company to address customers' problems revolving around revenue management, and price optimization. He found that airlines lacked adequate tools to effectively manage and control prices –– much less optimize –– passenger revenues in an increasingly deregulated airline industry.

To fill that void in the marketplace, Mr. Woestemeyer guided the development of the PROS Pricing and Revenue Optimization system, the first true passenger revenue optimization system ever developed for licensing to airlines. Ron is an experienced executive who has focused on quantitative and analytical tools to help companies solve the most challenging pricing problems.  At present, Mr. Woestemeyer continues his intimate involvement in planning new products, developing new concepts for PROS systems, and providing overall direction and strategy. 

Before founding PROS, Mr. Woestemeyer spent 14 years at Continental Airlines and Texas International Airlines in various management and executive positions, with responsibility over sales and marketing. Mr. Woestemeyer graduated from the University of Houston with a Bachelor’s degree in Business Administration.

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